Why is Essence Makeup So Cheap: 5 Reasons+3 Best Mascaras

Wanting to look good in front of others is normal— especially for women. That’s why most girls love makeup, which helps them look good. Every makeup products have its price— some are expensive while some are cheap.

Take essence makeup for example. It’s cheap but has tremendous popularity. But do you know why is essence makeup so cheap? Let’s find out. 

Here are listed some Essence Makeup for facial radiance and confidence.

✔ Covergirl Simply Ageless Skin Perfector

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Unleash your inner radiance with Covergirl Simply Ageless Essence Foundation in 50 Medium-Tan! This innovative hybrid blends skincare and makeup for a flawless, natural finish. Infused with 0.5% Bakuchiol, it hydrates, minimizes wrinkles, and evens skin tone for a youthful look. Get a radiant, lit-from-within glow with this lightweight, vegan formula that feels like second skin. 1 fl oz bottle.


Beaudiani Mesh Tight up Cushion Foundation

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Introducing Beaudiani Mesh Tight-up Cushion Foundation in 01 Light Beige, a Korean makeup marvel. Experience natural coverage and a glowing, dewy finish with this innovative cushion. Its flawless coverage lasts up to 24 hours, catering to all skin types. Elevate your beauty routine with this long-lasting gem. 


TIRITR Mask Fit Red Cushion Foundation

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Experience Japan’s No.1 choice for glass skin with TIRITR Mask Fit Red Cushion Foundation. This lightweight, long-lasting formula in shade 23N Sand offers buildable coverage with a semi-matte finish. Perfect for all skin types, it creates a flawless complexion with a weightless feel. Elevate your beauty routine with this Korean cushion foundation.

Essence Lash Princess Mascara Set

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Unveil the essence Lash Princess Mascara Set, a coveted gift for beauty enthusiasts. This collection features four vegan and cruelty-free mascaras, each delivering a false lash effect with options for waterproof, curl, volume, and sculpted looks. Elevate your holiday glam with this must-have set.

Nudestix Intense Matte Lip

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Discover Nudestix Intense Matte Lip + Cheek Pencil in Sunkissed Pink. This multi-use marvel combines lipstick, lip liner, and cheek blush tint for seamless beauty. Experience long-lasting color with smooth coverage that lasts all day. Elevate your makeup routine effortlessly with this versatile essential.


Essence | 5-Pack Black

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Elevate your eye game with Essence’s 5-Pack Black Longlasting Eyeliner Pencil. Crafted for precision, these water-resistant pencils glide on smoothly for a flawless, even application. Conveniently retractable, they’re vegan, paraben-free, and cruelty-free, ensuring guilt-free glam. Perfect your look with this essential kit. 

Wet N Wild Alice in Wonderland 

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Step into a fairy tale with Wet n Wild’s Alice in Wonderland Limited Edition PR Box. Dive into a world of enchanting makeup sets featuring curated palettes, premium brushes, and whimsical colors. Let your imagination roam free with this exclusive collection, perfect for creating magical looks. 


Why is Essence Makeup So Cheap?

Essence Makeup is a popular and affordable brand of cosmetics that is known for its high-quality products at low prices. Many makeup enthusiasts and beauty experts have praised Essence Makeup for its wide range of products, including foundations, concealers, powders, blushes, bronzers, eye shadows, liners, mascaras, and lip products.

But why is Essence makeup so cheap compared to other cosmetics brands? Here’s why.

1. Affordable Ingredients

It might be repetitive, but yes we will say it again. Essence makeup is cheap and affordable, with most products fetching around $10. The reason for the low price is that they are made with more affordable and less expensive ingredients.

While many high-end cosmetics brands use expensive and luxurious ingredients such as caviar, gold, and pearls, Essence makeup uses more affordable ingredients such as plant extracts and synthetic ingredients. This allows them to keep their prices low while still producing high-quality products.

2. Global Supply Chain

Another reason why is essence makeup so cheap is because they have a large, global supply chain. 

Essence Makeup is owned by the German company Cosnova, which has a strong presence in Europe, Asia, and the Americas. This allows them to source their ingredients and materials at a lower cost, which they can then pass on to the consumer in the form of lower prices.

3. Loyal Customers

Due to the low price and effectiveness, Essence Makeup has a large and loyal customer base, which allows it to sell its products in high volumes. This allows them to spread their overhead costs over a large number of units, which helps to keep their prices low.

4. Practical Packaging

Essence Makeup also uses a no-frills approach to packaging and marketing, which helps to keep costs down. While many high-end cosmetics brands use elaborate packaging and expensive advertising campaigns, Essence Makeup uses simpler and more affordable packaging and relies on word-of-mouth marketing and social media to promote their products.

5. Available in Normal Stores

Essence makeup is sold primarily at drugstores and discount retailers, which helps to keep their prices low. These types of retailers generally have lower overhead costs than department stores or specialty beauty stores, which allows them to sell products at lower prices.

You know now why is Essence makeup so cheap. The question now is…

Is Essence Makeup Good?

Yes, Essence makeup is good. Otherwise, it wouldn’t be so popular right now. So, let’s see if it’s worth the hype.

Affordable Price

One of the main benefits of Essence mascara is its affordability. Essence mascaras are generally much cheaper than other high-end mascaras, making them a great option for those who are on a budget.


One of the key strengths of Essence makeup is its wide range of shades and shades that cater to a variety of skin tones and undertones. Many of their foundations, concealers, and powders come in a range of shades to match a variety of skin tones. 

They also have shades specifically formulated for cool, neutral, and warm undertones. This makes it easier for customers to find a product that matches their skin tone and undertone.


In terms of performance, Essence makeup is generally considered to be of high quality. Many of their products have received positive reviews for their smooth, blendable textures and good coverage. 

Their eye shadows and liners are known for their rich pigmentation, and their mascaras are known for their volumizing and lengthening effects. Their lip products are also highly praised for their creamy textures and moisturizing properties.

Which Essence Mascara is Best?

This one is a bit tricky. It’s hard to answer which is the best Essence Mascara among so many products. However, these three mascaras are trending among netizens right now. 

Lash Princess False Lash Effect Mascara

This mascara has a unique conic shape brush that is designed to reach and coat even the smallest lashes, resulting in a voluminous and dramatic false lash effect. The formula is enriched with natural fibers that help to lengthen and thicken the appearance of your lashes, and it is also smudge-proof and waterproof, making it perfect for all-day wear.

Get Big! Lashes Volume Curl Mascara

Another top pick is the Get Big! Lashes Volume Curl Mascara. This mascara has a special curved brush that helps to curl and lift your lashes, giving them a natural and defined look. The formula is enriched with vitamins and conditioning agents that help to nourish and strengthen your lashes, and it is also smudge-proof and waterproof.

I Love Extreme Crazy Volume Mascara 

If you are looking for a more natural and subtle look, the I Love Extreme Crazy Volume Mascara is a great choice. This mascara has a special hourglass-shaped brush that helps to separate and define your lashes. 

And the formula is enriched with natural waxes and oils that help to nourish and condition your lashes. It is also smudge-proof and waterproof, making it perfect for all-day wear.

Wrapping Up

If you are looking for an affordable mascara that delivers great results, Essence mascara is worth considering. Its wide range of formulas and brush shapes, high quality, and good performance make it a great choice for those who want to achieve beautiful and defined lashes without breaking the bank.


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