Wanting to look good in front of others is normal— especially for women. That’s why most girls love makeup, which helps them look good. Every makeup products have its price— some are expensive while some are cheap.
Take essence makeup for example. It’s cheap but has tremendous popularity. But do you know why is essence makeup so cheap? Let’s find out.
Why is Essence Makeup So Cheap?
Essence makeup is a popular and affordable brand of cosmetics that is known for its high-quality products at low prices. Many makeup enthusiasts and beauty experts have praised Essence makeup for its wide range of products, including foundations, concealers, powders, blushes, bronzers, eye shadows, liners, mascaras, and lip products.
But why is essence makeup so cheap compared to other cosmetics brands? Here’s why.
1. Affordable Ingredients
It might be repetitive, but yes we will say it again. Essence makeup is cheap and affordable, with most products fetching around $10. The reason for the low price is that they are made with more affordable and less expensive ingredients.
While many high-end cosmetics brands use expensive and luxurious ingredients such as caviar, gold, and pearls, Essence makeup uses more affordable ingredients such as plant extracts and synthetic ingredients. This allows them to keep their prices low while still producing high-quality products.
2. Global Supply Chain
Another reason why is essence makeup so cheap is due to the fact that they have a large, global supply chain.
Essence makeup is owned by the German company Cosnova, which has a strong presence in Europe, Asia, and the Americas. This allows them to source their ingredients and materials at a lower cost, which they can then pass on to the consumer in the form of lower prices.
3. Loyal Customers
Due to the low price and effectiveness, Essence makeup has a large and loyal customer base, which allows them to sell its products in high volumes. This allows them to spread their overhead costs over a large number of units, which helps to keep their prices low.
4. Practical Packaging
Essence makeup also uses a no-frills approach to packaging and marketing, which helps to keep costs down. While many high-end cosmetics brands use elaborate packaging and expensive advertising campaigns, Essence makeup uses simpler and more affordable packaging and relies on word-of-mouth marketing and social media to promote their products.
5. Available in Normal Stores
Essence makeup is sold primarily at drugstores and discount retailers, which helps to keep their prices low. These types of retailers generally have lower overhead costs than department stores or specialty beauty stores, which allows them to sell products at lower prices.
You know now why is Essence makeup so cheap. The question now is…
Is Essence Makeup Good?
Yes, Essence makeup is good. Otherwise, it wouldn’t be so popular right now. So, let’s see if it’s worth the hype.
One of the main benefits of Essence mascara is its affordability. Essence mascaras are generally much cheaper than other high-end mascaras, making them a great option for those who are on a budget.
One of the key strengths of Essence makeup is its wide range of shades and shades that cater to a variety of skin tones and undertones. Many of their foundations, concealers, and powders come in a range of shades to match a variety of skin tones.
They also have shades specifically formulated for cool, neutral, and warm undertones. This makes it easier for customers to find a product that matches their skin tone and undertone.
In terms of performance, Essence makeup is generally considered to be of high quality. Many of their products have received positive reviews for their smooth, blendable textures and good coverage.
Their eye shadows and liners are known for their rich pigmentation, and their mascaras are known for their volumizing and lengthening effects. Their lip products are also highly praised for their creamy textures and moisturizing properties.
Which Essence Mascara is Best?
This one is a bit tricky. It’s hard to answer which is the best Essence Mascara among so many products. However, these three mascaras are trending among netizens right now.
Lash Princess False Lash Effect Mascara
This mascara has a unique conic shape brush that is designed to reach and coat even the smallest lashes, resulting in a voluminous and dramatic false lash effect. The formula is enriched with natural fibers that help to lengthen and thicken the appearance of your lashes, and it is also smudge-proof and waterproof, making it perfect for all-day wear.
Get Big! Lashes Volume Curl Mascara
Another top pick is the Get Big! Lashes Volume Curl Mascara. This mascara has a special curved brush that helps to curl and lift your lashes, giving them a natural and defined look. The formula is enriched with vitamins and conditioning agents that help to nourish and strengthen your lashes, and it is also smudge-proof and waterproof.
I Love Extreme Crazy Volume Mascara
If you are looking for a more natural and subtle look, the I Love Extreme Crazy Volume Mascara is a great choice. This mascara has a special hourglass-shaped brush that helps to separate and define your lashes.
And the formula is enriched with natural waxes and oils that help to nourish and condition your lashes. It is also smudge-proof and waterproof, making it perfect for all-day wear.
If you are looking for an affordable mascara that delivers great results, Essence mascara is definitely worth considering. Its wide range of formulas and brush shapes, high quality, and good performance make it a great choice for those who want to achieve beautiful and defined lashes without breaking the bank.